new media notes

What is the best solution for a newspaper site to present their video content? A stand-alone, branded video player or a blog-style video page? At Union-Bulletin.com we have recently switched to a blog style video page. It allows more of the community participation that we are generally after. Viewers can rate, comment and help disseminate by grabbing the embed code. Using this platform we can also add additional content such as photos, Google maps, poll questions that really expands the content. We will continue to embed our videos into story pages but our readers will really get the full picture by visiting our video site.

What other platforms/solutions should we look into to deliver our video content?

I haven’t posted here in quite some time now. A lot of stuff going on in my personal life as well as my professional life. Came across a link at the Notes from a Teacher blog to a blog post I published over at Wired Journalists.

Carlos Virgen is the latest journo to have community outreach added to his job description. And he’s excited about it.

And I am. It will allow us produce more relevant content and ultimately better serve the community. Along with the change in my job title (I am now online services manager) we also created a new online department and hired a part-time web producer. We’ve already done some exciting work, specifically with our election day coverage. We just launched a new video page and we even have a redesign of our main website in the works. All of which should add up to more traffic, more comments, more community involvement.

Added responsibilty also comes with some added stress, more meetings and the unavoidable brainstorming late at night, in the morning, during the weekend, etc.

Oh yeah and a renewed commitment to this blog. Stay tuned